66% of small businesses plan to outsource in the next 1-5 years; accounting/billing, IT and marketing being the most common outsourced business services**.
Presented by: Trish Olson, Director of Marketing & Margaret Grimwood, Senior Marketing Manager | ADO Practice Solutions

More and more businesses are opting for outsourced services to help reduce costs, focus on core business and solve capacity issues*. For many Eyecare professionals, the advantage of outsourcing specific responsibilities and tasks is not an optional strategy – they’re a necessity. Often the only feasible way to grow your business or manage operations is to delegate certain tasks to an outside service provider. Simply put, outsourcing is the process of using third-party service providers to handle certain business functions.

Before you even start looking into service provider, you should heavily consider how you intend on using your newly found resource. This will help you determine what you need and how quickly you need it. The bottom line is that there is so much to consider when looking into outsourcing resources.

We invite you to join in the Help Wanted Needed Series, where we will discuss tips when you’re outsourcing marketing services:
What is outsourcing marketing?
Why do practices outsource their marketing?
What do I get when I outsource my marketing?
How much do I have to do to outsource my marketing?
What's involved when I outsource my marketing?
*Deloitte 2022
**PRNewswire